Andy Parsons

Andy Parsons is the Senior Director of the Content Authenticity Initiative (CAI) at Adobe, which is creating the open technologies for a future of verifiably authentic content of all kinds. With collaborators across hardware, software, publishing and social platforms the CAI is empowering creators with secure provenance. For information consumers, this important work restores trust and transparency to the media they experience.
Throughout his career, Andy has worked to empower creative professionals with innovative technologies. Prior to joining Adobe, Andy founded Workframe (acquired in 2019), the pioneering visual project management platform for commercial architecture. Andy previously served as CTO at McKinsey Academy, McKinsey’s groundbreaking educational platform and he co-founded Happify, the world’s leading mobile platform for digital therapeutics and behavioral health.